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December 4th, 2008
Introducing the AMA CONNECT: Networking Series

The AMA has long been known to put on outstanding events to help marketers to CONNECT LEARN & GROW. In keeping with that tradition the AMA is proud to add a series of four networking evenings to the events portfolio. On Thursday December 4th, 2008 the AMA invites you to the Straight Lounge to enjoy your first cocktail on us, and we will ensure you have all the tools necessary to network like a pro. Meet a new friend, likeminded marketer, potential business partner... or your next employer, the opportunities are endless!

The evening will include great tips from the book ‘Never Eat Alone’ by uber networker Keith Ferrazzi. In a world where our days are structured down to the minute, it becomes clear that we need to be smarter in how we network. One lucky winner will leave with a signed copy of Ferrazzi’s book.

Date Thursday, December 4th, 2008

Time 6:00pm – 9:00pm

Location Straight Lounge, 553 Church Street

Format A fun and casual atmosphere to socialize and meet like minded individuals.

Details Member: $30
Non Member: $35
Student: $25
Door Rate: $35*
*(This applies to students, members and non members)

Tickets include:
  • Fabulous opportunities to LEARN and GROW
  • 1 free drink ticket
  • Hors d'oeuvre's
  • Chance to win great prizs

Registration Click here to register
 
December 11, 2008
"Cracking the code: The future of loyalty programs"


It all started with air travel points, 20 years ago. Now, data-based marketing has reached into retail, financial services, consumer packaged goods, even charities – with innovation, success and results. Come and hear our panel of category-busters and experts talk about the trends and hot spots, new models, the new currency in consumer loyalty and best practices for the future.

  • Where are the big funders investing and why?
  • What ‘return’, if any, are they looking for?
  • What do they ‘value’ most from non–profits? And conversely what do they consider red flags or non-starters?
  • What are examples of some great win–win–win partnerships: Good for Society, Good for the Non-profit, and Good for Business?
  • And what does it take to find/create those?
Date Thursday, December 11, 2008

Time 7:30 am – 10:00 am (roundtable begins at 8:00 am)

Location Verity Club, 111-D Queen St. E., Toronto (between Church and Jarvis)
Parking lot across the street

Format An informal discussion among knowledgeable peers. No preparation necessary.

Details Members: $45*
Non Members: $75*
Students: $20*
* GST included

Tickets include:
  • Continental breakfast (coffee, juice, fruit and pastries)
  • Networking opportunities
  • Connections to Toronto's marketing and business communities

Bookings are considered firm unless cancelled 5 business days in advance. Substitutions allowed at any time.

Our Panel Rubina Havlin
Managing Director, Credit Cards, Scotiabank Personal Lending & Insurance, Canada

Chris Whitaker
Senior Vice-President and Partner, OSL Marketing

Steve Allmen
General Manager, Business Development, Aeroplan

David Soberman
Professor of Marketing, Rotman School of Management, University of Toronto /em>

Patrick McGoey
Consultant, CRM Guru /em>

Moderator Jim Warrington
Fantail Communications Inc.

Registration Click here to register
 
Schulich Executive Education Centre
MASTERS CERTIFICATE IN MARKETING



Canada’s first and only customizable University-level certificate program in Marketing endorsed by the Toronto Chapter of the American Marketing Association. Complete it in as little as six months or up to three years. Whatever works best with your busy schedule.

For more information, click here.
 
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If you have any questions regarding AMA events, please contact us by phone at (416) 944-9529.
   
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